About our team at Laurel Ally

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Kayla Armstrong-Gossett is the founder of Laurel Ally, a strategic consulting and benefits advisory firm dedicated to helping organizations align leadership, culture, people strategy, and employee benefits to drive meaningful business outcomes.

With more than two decades of executive leadership, organizational development, risk management, and business consulting experience, Kayla brings a perspective that extends far beyond traditional benefits consulting. She understands that employee benefits are not simply a line item or compliance requirement—they are a strategic investment that influences workforce engagement, organizational culture, talent attraction and retention, leadership effectiveness, and long-term business sustainability.

Throughout her career, Kayla has led complex organizational initiatives involving enterprise risk management, leadership development, systems integration, operational alignment, and culture transformation. Having served on the executive leadership team of a large private company for over 14 years and worked alongside organizations across diverse industries and communities, she has developed a unique ability to connect business strategy with the human side of organizational success.

This broad business perspective allows Kayla to help employers design benefits strategies that are not only financially sound, but also aligned with organizational values, workforce needs, and long-term growth objectives. She works with leaders to create solutions that support employees while strengthening business performance, improving communication, and fostering cultures where people and organizations can thrive together.

As a trusted advisor, Kayla partners with organizations navigating growth, change, and complexity—bringing clarity, practical strategy, and thoughtful execution. Her approach is grounded in the belief that the most effective benefits programs are built at the intersection of leadership, culture, systems, and purpose.

Known for her commitment to Respect, Responsibility, Truth, Self-Awareness, and Accountability, Kayla serves as a true ally to the organizations she supports, helping them build stronger businesses through stronger people strategies.

Jessica Chavez is an Account Manager at Laurel Ally, where she partners with clients to navigate employee benefits with confidence and clarity. She is dedicated to providing timely support, answering complex benefits questions, and serving as a trusted resource for employers and employees alike. Through strong client and carrier relationships, Jessica helps deliver practical solutions that support organizational goals and employee well-being.

With a Master of Business Administration and a background in human resources leadership, Jessica brings a well-rounded understanding of business operations and the employee experience. Her professional experience spans educational institutions, nonprofit organizations, and blue-collar industries, giving her unique insight into the diverse needs of employers and their teams. Jessica's strengths in client management, project management, communication, and relationship building allow her to serve clients with responsiveness, professionalism, and care. Rooted in faith and family, she is passionate about supporting her growing community in Albuquerque and enjoys staying involved through local activities and sports.

Jessica has worked alongside Laurel Ally founder, Kayla Armstrong-Gossett, in a professional capacity since 2017, building a strong foundation of trust, collaboration, and shared commitment to serving businesses and their employees. Together, they bring a people-first approach focused on creating meaningful solutions and lasting client relationships.